Digital RFP Digital Agency - Request for Proposal/Avails Sales Rep Name* Sales Rep Email* DEADLINE CRITICAL! THIS ISSUE IS DEADLINE CRITICAL Client Name* Estimated monthly budget:* Select all digital components for package* Local website ads (In-Network Display) Pay Per Click (PPC/SEM) Targeted Display Geo Fencing Social Targeting (Facebook) Targeted Email SEO Website building/hosting Targeted Video OTT/CTV YouTube Custom Content Campaign pricing breakdownList each item(s) price per monthLocal website ads (In-Network Display)Web ads that appear on our news websitesIn-Network Campaign DetailsWhich news website is this to run on ?* CannonFallsBeacon.com (837 Local Website Ad - CFB) ColchesterSun.com (816 Local Website Ad - CS) EssexReporter.com (817 Local Website Ad - ER) FitchburgStar.com (836 Local Website Ad - FS) HastingsStarGazette.com (838 Local Website Ad - HSG) HudsonStarObserver.com (840 Local Website Ad - HSO) Kiel-iwantthenews.com (830 Local Website Ad - TCN) LasVegasOptic.com (31) MiltonIndependent (815 Local Website Ad - MI) OregonObserver.com (833 Local Website Ad - OO) RepublicanEagle.com (841 Local Website Ad - RE) RiponPress.com (831 Local Website Ad - RCP) RiverFallsJournal.com (839 Local Website Ad - RFJ) SAMessenger.com (814 Local Website Ad - SAM) SheboyganSun.com (832 Local Website Ad - Sun) StoughtonNews.com (835 Local Website Ad - SC) VeronaPress.com (834 Local Website Ad - VP) QueenCreekSunTimes.com (842 Local Website Ad - QC) Ad Sizes*Please Choose An Ad Size packageBillboard TOP (970x250, 320x50)Leaderboard - TOP (970x90, 320x50)Leaderboard - MID (728x90, 320x50)Weather - Sponsor (300x100)Sidebar - Top/Mid/Bot (300x600, 300x250)In-article - not exclusive (300x250)OtherPlacement* Top Middle Bottom Other ad size(s)*Please enter ad size(s) in pixels Click through URL*Advertiser website, landing page, social media page, etc. Does this campaign need a strict end date? Yes No Total Monthly Campaign Impressions* Pay per Click (PPC/SEM)Click Through URL* PPC/SEM Targeting info:Geo:*City + ZipProduct:Is there a specific product they are trying to push? Specials? Promotions?PPC/SEM Campaign Info:Goal of Campaign:*Branding? Awareness? Conversions?KPIs:increase phone calls/emails/form fills/web trafficTargeted Display (300x250, 728x90, 160x600, 320x50, 300x50)Click through URL* Targeted Display Targeting info:Geo:*City + ZipProduct:Is there a specific product they are trying to push? Specials? Promotions?Targeting info (ie. Age, Income, Gender, Interests, Home Value, Net worth, other...Don't get too much into the weeds with targeting as the more targeted you get the less impressions share available. Remember we can essentially target anyone, anywhere, anytime.Targeted Display Campaign Info:Goal of Campaign:*Branding? Awareness? Conversions?KPIs:increase phone calls/emails/form fills/web trafficOther campaign notes/detailsGeo-Fencing (300x250, 728x90, 160x600, 320x50, 300x50)Click through URL Geo-Fencing Targeting info:Geo:*City + ZipProduct:Is there a specific product they are trying to push? Specials? Promotions?Targeting info (ie. Age, Income, Gender, Interests, Home Value, Net worth, other...Don't get too much into the weeds with targeting as the more targeted you get the less impressions share available. Remember we can essentially target anyone, anywhere, anytime.Geo-Fencing Campaign Info:Goal of Campaign:*Branding? Awareness? Conversions?KPIs:increase phone calls/emails/form fills/web trafficOther campaign notes/detailsSocial Targeting (1080x1080)Click through URL* Social Targeting Targeting info:Geo:*City + ZipProduct:Is there a specific product they are trying to push? Specials? Promotions?Targeting info (ie. Age, Income, Gender, Interests, Home Value, Net worth, other...Don't get too much into the weeds with targeting as the more targeted you get the less impressions share available. Remember we can essentially target anyone, anywhere, anytime.Social Targeting Campaign Info:Goal of Campaign:*Branding? Awareness? Conversions?KPIs:increase phone calls/emails/form fills/web trafficOther campaign notes:anything else needed to fulfill the campaignTargeted Email (550px-750px wide JPG or PNG)Click through URL* Subject Line* Targeted Email Targeting info:Geo:*City + ZipProduct:Is there a specific product they are trying to push? Specials? Promotions?Targeting info (ie. Age, Income, Gender, Interests, Home Value, Net worth, other...Don't get too much into the weeds with targeting as the more targeted you get the less impressions share available. Remember we can essentially target anyone, anywhere, anytime.Targeted Email Campaign Info:KPIs:increase phone calls/emails/form fills/web trafficGoal of Campaign:*Branding? Awareness? Conversions?Other Campaign notes:Anything else needed to fulfill campaignSEOSEO Campaign Info:Are they currently running SEO?* Yes No Don't know Where do they currently rank on Google?*Page 1? Page 2? How long have they been in business? Any additional information for campaign Website building/hostingWho currently manages their website? How many pages do they have? How many pages do they want? Are they using any plugins? Recommended site mapContent for website* We need to write/provide content Copy content from previous site Additional notes for website buildTargeted Video OTT/CTVTargeted Video OTT/CTV Targeting info:Geo:*City + ZipProduct:Is there a specific product they are trying to push? Specials? Promotions?Targeted Video OTT/CTV Campaign Info:KPIs:increase phone calls/emails/form fills/web trafficGoal of Campaign:*Branding? Awareness? Conversions?Additional notes for Targeted video OTT/CTV campaignYouTubeYouTube Targeting info:Geo:*City + ZipProduct:Is there a specific product they are trying to push? Specials? Promotions?YouTube Campaign Info:Goal of Campaign:*Branding? Awareness? Conversions?KPIs:increase phone calls/emails/form fills/web trafficAdditional notes for campaign:Custom ContentCustom Content Targeting info:Product:Is there a specific product they are trying to push? Specials? Promotions?Campaign Info:Goal of Campaign:*Branding? Awareness? Conversions?KPIs:increase phone calls/emails/form fills/web trafficAdditional notes:
